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Design for your client. Not for your portfolio.

The most important thing to learn as a designer is how to design for your client and their needs, and not for your portfolio.
If you design for the needs of your client and solve their unique problems, the portfolio will take care of itself.
Instead of working in one defined style or latching onto the latest “cool” trend, a designer must approach each project with a fresh perspective, making each project great in its own right. The goal for every new project should be:
1. Solve the clients’ problems.
2. Make sure their brand is not put on the back burner because of a personal design choice. Doing great design is elevating a brand. 
3. Lastly, don’t accept that a brand is set in stone. Use your talents to elevate and evolve the clients brand. This can be tricky as it is important to keep the brand guides in check, but all brands do evolve and great designers evolve them. 

This entry was written by Tofslie, posted on June 18, 2012 at 3:11 pm, filed under Design. Leave a comment or view the discussion at the permalink.

The Best Product Design I’ve Seen. AMG V12 turntable.

Precision engineering and classic design are embodied in the first turntable from AMG (Analog Manufaktur Germany), the Viella 12 or simply, V12. The AMG turntable line was created by a group of audio industry experts to advance the art of vinyl playback

This entry was written by Tofslie, posted on March 23, 2012 at 9:16 am, filed under Beautiful, Design, Music, Products. Leave a comment or view the discussion at the permalink.

Retro British Wrestling Posters

View the collection here 

This entry was written by Tofslie, posted on January 8, 2012 at 4:26 pm, filed under Awesome, Design, Retro. Leave a comment or view the discussion at the permalink.

Vizio wins best new PC design direction in my opinion. Seen at CES. Beautiful.

Not to mention they are new comers and going for the low end market as always. Not a bad start. Via Gear Patrol

This entry was written by Tofslie, posted on January 7, 2012 at 4:05 pm, filed under Beautiful, Computers, Design, Products, Technology. Leave a comment or view the discussion at the permalink.

The Gizmon iCA iPhone Case. Looks like a camera that is not only pretty, but pretty crazy.

This wins the award for most unique phone case that actually doubles as a retro camera that will make skinny jean hipsters around the world drool.

Learn more at http://gizmon.com

This entry was written by Tofslie, posted on December 29, 2011 at 9:04 pm, filed under Beautiful, Design, Photography, Products, Retro, Technology. Leave a comment or view the discussion at the permalink.

Nike Dunk NG Golf Shoe. Based off the famous Dunk Low.

Originally designed for the hardwood, the Nike Dunk NG Men’s Golf Shoe is updated for the course, featuring a waterproof upper and Scorpion Stinger Spikes for protection and traction.

 

Benefits

  • Full-grain waterproof leather upper to keep feet dry and comfortable
  • Full-length contoured sockliner conforms to the shape of the foot for a snug fit and support
  • Rubber cupsole for cushioning and comfort

This entry was written by Tofslie, posted on December 28, 2011 at 12:28 pm, filed under Design, Products, Sports. Leave a comment or view the discussion at the permalink.

First Look: Oregon Ducks Rose Bowl Uniforms

More Info at Go Ducks, including video

This entry was written by Tofslie, posted on December 27, 2011 at 1:53 pm, filed under Awesome, Design, Sports. Leave a comment or view the discussion at the permalink.

CINTIQ 24HD

If anybody wants to send me a late Christmas gift, here ya go.

This entry was written by Tofslie, posted on December 26, 2011 at 2:45 pm, filed under Art, Awesome, Computers, Design, Technology. Leave a comment or view the discussion at the permalink.

Cranky Pressman Inspector Stamp

Definitely be picking up one of these bad boys. Will use it for a business card idea I have.

Inspector Stamps are tiny rubber stamps for people who work away from a desk. They did not invent the things but dug them up, dusted them off and now are producing them for you.

This entry was written by Tofslie, posted on December 22, 2011 at 9:03 pm, filed under Cool, Design, Products. Leave a comment or view the discussion at the permalink.

Simple clean site update.

http://www.tofslie.com – Simply wanted to bring a feed from my blog into the site. But doing so I changed the look and feel to align with blog a bit more with the white bg, textures and such. Nothing big, just a bit more cohesive and easy to preview. Feels a bit more complete to me.

This entry was written by Tofslie, posted on at 1:56 pm, filed under Blog News, Design. Leave a comment or view the discussion at the permalink.

Nike Kobe VII System Supreme.

Just in time for the NBA to strap on these bad boys along with their well earned 40 million dollar paycheck. Based on a two insert system, the Kobe 7 features an Attack Fast insole and an Attack Strong insole. The Attack Fast gives the player a more tactile approach to the court, while the Attack Strong is better suited or bigger players who prefer more cushion and a perceived ankle brace. Initial launch of the sneaker will be launched in the Black/White-Del Sol-Stealth colorway, with the Christmas colorway hitting on December 25.

This entry was written by Tofslie, posted on at 12:35 pm, filed under Design, Products, Sports. Leave a comment or view the discussion at the permalink.

Vintage 2 Tier Brushed Steel Locker

Found over at Etsy. A bit cooler looking then the set I have. Nice and retro with character.

This entry was written by Tofslie, posted on at 10:57 am, filed under Design, Products, Retro. Leave a comment or view the discussion at the permalink.

MARTA Subway Door Desk. Retro Goodness.

Great Idea and execution. Not so great price.

This entry was written by Tofslie, posted on at 12:54 am, filed under Design, Products. Leave a comment or view the discussion at the permalink.

The start of my new home office.

Yup, this is where I sit and work. Am in the progress of painting, outfitting it with furniture, and even acquired a mule deer head mount. It is taking me longer than expected due to an influx of work.

This entry was written by Tofslie, posted on December 21, 2011 at 1:46 pm, filed under Blog News, Design, Technology. Leave a comment or view the discussion at the permalink.

Paramount’s New Logo

This entry was written by Tofslie, posted on at 2:30 am, filed under Beautiful, Design, Film, Photography. Leave a comment or view the discussion at the permalink.

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